The Red Pop aims to turn your iPhone into a more usable digital camera by placing the shoot button in a more intuitive place. The aluminium and plastic device connects onto your iPhone with a 30-pin dock connector and works alongside a free app to save photos directly to your album. The engineers behind the product have also gone to great lengths to ensure the shoot button feels right - as though you're actually making something happen.

My only question : where the heck is the hot shoe for my flash ? ^^