Saturday, May 23, 2009

LA Times new magazine dead before even released


Remember earlier this month when I posted a link about LAEtcetera, the new weekly LA Times magazine to be found in your Sunday paper ? Well, it is dead already and the first issue hasn't even been released yet ! The first and final issue will can be found in tomorrow's LA Times.

According to executive vice president and CMO John T. O'Loughlin, L.A. Times will suspend LAetcetera “for the foreseeable future while we revise the overall L.A. planning calendar.”

The suspension comes as the Los Angeles Times Media Group said Penn Jones—publisher of LA, Los Angeles Times Magazine, the group’s monthly publication—is leaving the company. Jones will be replaced by associate publisher Nora Gervais until the company finds a permanent a replacement.



LINKS
+ LA Times suspends publication spinoff magazine before launch
+ LAT Magazine loses publisher, suspends weekly

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