Is video or multimedia an option for your business? How to get started? How steep is the learning curve?
Paula Lerner and Gail Mooney, accomplished photographers, have expanded their markets and the reach of their work through multimedia and video.
Learn how still photographers can apply their skills to these new outlets. Lerner and Mooney will share their work, discuss the basics of each medium, and the critical nature of good audio and careful lighting.
This is a four-hour seminar: all solid, no filler.
TOPICS:
- Technology is changing how our clients communicate.
- An introduction to multimedia.
- An introduction to video.
- Capture considerations for both mediums.
- The importance of good audio and good lighting - and how to get them.
- Equipment.
- Making smart business decisions specific to these mediums.
PAULA LERNER has worked everywhere from the Amazon to Afghanistan and produces multimedia features for both editorial as well as commercial clients such as Smithsonian Magazine, Business Week, Children's Hospital Boston, and washingtonpost.com. She will talk about her transition to multimedia, and how it can be a profitable business option in addition to being an outlet for personal projects.
http://www.lernerphoto.com/
GAIL MOONEY has 30 years of experience as a still photographer working for magazines, major corporations, and advertising agencies. She started shooting 35mm film motion footage in 1996, and in 1999 began to produce and shoot video. She has produced two short documentaries, and is currently working on a documentary about the Civil Rights Freedom Ride of the 1960s.
http://www.kellymooney.com/
Saturday, December 5, 2009 9:00 AM - 1:00 PM (doors open at 8:30 AM)
WRITERS BOOT CAMP, BUILDING i
Bergamot Station
2525 Michigan Ave.
Santa Monica, CA 90404
REGISTER NOW
(pre-registration required for door prizes):
40.00 - ASMP Member
65.00 - Affiliate Member
75.00 - Non-Member
25.00 - Students
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